Tuesday, 3 March 2015

digipak inspiration

Rhianna 'Loud' digipak
 
Rhianna's front cover is definitely eye catching as the colours used are bold and compliment each other well, also they have used colours that are known to the public to be Rihanna and something we consider to link with her in this case is the colour red. Also the use of red links with the idea of passion and seductiveness which then links to the lyrics of her songs.  the use of the red lipstick objectifies and portrays Rihanna as a sexual object, which then makes her subject to the male gaze. The image on the front is of Rhinna herself, the image covers the hole cover which makes us focus on her. Rihanna has not included her name on the front cover how ever the large colose up image and her persona allows her to not need to add her name to the cover  
 
The CD follows the floral theme which is first seen when opening the digipak in the backdrop behind the cd. This image is of Rhianna leaning across roses. The pale pink colours contrast with the red of the roses and Rihanna's hair and makeup which again signifies Rihanna as sexual and fierce hoiwever the pale pink shows a softer and gentle side to her and her music. The colours link with the front cover of the album.



 The images are sexual and attract the male gaze as Rihanna is dressed in underwear and is showing a lot of skin. however she is dressed in white which connotes innocence and purity so it could demonstrate the difference in the music.
the back over links and uses the same pale pink this complements the theme of the inside cd. the track listing is in the same font as the 'loud' on the front cover this makes the album consistent.
  
The writing in this part of the digipak is done by rhianna herself, here she is explaining what each song is about and what is means to her and who she has written the song for.
 

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